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The Power of G Suite Email
If you have a Gmail account you may not be aware of all the extra apps you have access to as a benefit of having a Google account. This collection of apps, formerly known as Google Apps, were re-branded in late 2016 as G Suite. G Suite Email: How It Helps You Work...
The Top 5 Features Your CMS Needs
Your CMS, a.k.a. your content management system, is known as the “back end” of your site. It’s where the average Joe can make content changes and feel like a superstar doing it. Wordpress is the most widely used CMS on the planet, but there’s a sea of other options...
What Is an SSL Certificate and Why Do I Need One?
How often do you read about cyber attacks in the news? How about identity theft? Reporters discuss these topics almost daily. If you’ve tuned into these discussions, you might have heard about SSL certificates. Other than relating to website security, do you know what...
Beware of Fake Domain Renewal Notices
Unfortunately, we’ve had a handful of clients experience a common scam—fake domain renewal notices. Scammers send a letter stating that the recipient's domain is about to expire and they need to submit their credit card information to renew it. These letters typically...
Using Google Tools to Get on the Winning Side of Micro-Moments
When you wake up, what’s one of the first things you do? If you’re like most people, you pick your phone and check the weather, your emails or how many likes you got on that totally Instagram worthy post you made last night (this is a safe place; we can share here)....
Why Aren’t My Google AdWords Converting?
So, you’re looking at your Google AdWords reports and see that while you’re getting lots of site traffic from your ads, not many visitors are converting (i.e. buying, signing up for things, or using click-to-call). What’s going on? Let’s take a look at five common...
8 Ways to Use Visual Content in Your Social Media Strategy
In a social media world where people have the nine-second attention span of a goldfish, it’s important to have visuals that can communicate a message and grab the viewer's attention quickly. Studies have shown that people only remember 10% of what they hear after 72...
Don’t Keyword Stuff. Just Write Good Stuff.
“Write for the readers first, search engines second.” That’s been the mantra of SEO copywriting for years. Only in practice, it was more like “write for the search engines, but try to make it sound like you’re not.” This process involved working chosen keywords (and...
Capture A Voice Search Advantage: Build Your Own Assistant…To Google’s Assistant!
What Is The Google Assistant And Why Should I Care? Google Assistant provides a personalized internet search and command function that is customized to the individual users voice. There are currently over 450 million voice assistant devices in the U.S. and this is...
SEO Scams: Is That Email Legit?
If your business has a website, by now you’ve likely received at least one unsolicited email alerting you that your site needs immediate improvements. These alerts typically include vague promises to instantly get you to the top of Google or guarantee more traffic,...
